Environmental Scan of Amazon And Nike - 1104 Words

Environmental Scan Paper ï ¿ ½ PAGE * Arabic ï ¿ ½2ï ¿ ½ Running Head-ENVIRONMENTAL SCAN OF AMAZON AND NIKE The Internal and External look of Amazon and Nike Jaime Enriquez MGT 498 January 31, 2011 Eligah King ENVIRONMENTAL SCAN - AMAZON AND NIKE In todays businesses e-commerce is becomingly more effective in the modern world. Two major companies stand out, one solely relying on online business and the other both store and online services. Most individuals are familiar with these companies, Amazon and Nike. Both of these companies carry strong points in their own right, and as demand for their products grows, so does opportunity. Amazon was once very plain and unattractive but was still the primary bookseller for consumers on the Web, and†¦show more content†¦This form of marketing can be described as brand positioning or brand architecture. Brand positioning can be best described as a motivational reason to buy ones product over others, is guided, directed and delivered by the brands benefits/reasons to buy; and it focuses at all points of contact with the consumer (Management study guide, 2011). Nike creates value and sustains competitive advantage over other competitors with this technique because image is a big f actor in todays markets, a large number of consumers are likely to develop product intimacy; those who care more about the quality rather than the price. This takes us to Nikes price strategy, which they target consumers who focus more on product intimacy and care less about the price. Giving Nike the advantage over other competitors setting higher prices for its products; consumers who believe a product to be of high quality are prone to pay a higher price. Apart from marketing strategies Nike has embellished on the expanding market of technology. In efforts to collaborate with issues of climate change in business the challenges and opportunities that growing organizations seek, Nike has designed a tool to advert such issues. They released a version of their Environmental Apparel Design Tool back in December 2010 in hopes that companies would use it and build from it. In efforts to stay competitive within their market and sustain leadership of sports apparels, Nike has given designers this tool to gatherShow MoreRelatedRiordan Manufacturing Strategic Plan Essay3812 Words   |  16 PagesToys†R† Us. Riordan provides revenue and profitability growth as they provide products at the lowest cost along with a commitment to the communities Riordan serves. Riordan also shares the advantage of strong brand recognition in their industry just as Nike, Ford Motor Co., Homes.com, and Federal Express have in their markets. Riordan is al so known for their strength of quality in engineering on par with the Ford Motor Co. Strategic Plan Riordan was founded by Dr. Riordan, a professor in chemistryRead MoreContemporary Issues in Management Accounting211377 Words   |  846 Pagesas in the light of some of their historical dimensions. Other chapters deal with newly emerging concerns in management accounting, including network relations, digitization, integrated cost management systems, knowledge management pursuits, and environmental management accounting. Each chapter encompasses discussions of basic premises complemented by insights from modern-day practice, research, and thought. This approach makes the book particularly suitable for students in academic as well as executive-orientedRead MoreStrategic Marketing Management337596 Words   |  1351 Pages153 159 165 167 169 169 170 174 182 188 192 202 214 215 221 223 223 230 236 241 246 248 250 251 255 261 4 Market and environmental analysis 4.1 4.2 4.3 4.4 4.5 4.6 4.7 4.8 4.9 4.10 Learning objectives Introduction: the changing business environment (or the new marketing reality) Analysing the environment The nature of the marketing environment The evolution of environmental analysis The political, economic, social and technological environments Coming to terms with the industry and market breakpointsRead MoreManagement Course: Mba−10 General Management215330 Words   |  862 Pagesthe realism of its marketing and financial discipline. That also has been one of the primary messages of the selective winners (and the many losers) in the e-business and e-commerce markets and of the continuing drive of successful companies from Amazon to E-Bay. The business message from all this experience is that the breadth of relentless business and management innovation is a basic key to technology value creation in companies. This key consists of leadership emphasis on the management principleRe ad MoreProject Mgmt296381 Words   |  1186 PagesSituational Factors Affecting Team Development 378 xvi Contents Development of an Earned Value Cost/Schedule System 458 What Costs Are Included in Baselines? 461 Methods of Variance Analysis 461 Chapter 15 International Projects Environmental Factors Legal/Political 534 Security 535 Geography 536 Economic 536 Infrastructure 538 Culture 538 532 534 Developing a Status Report: A Hypothetical Example 463 Assumptions 463 Baseline Development 463 Development of the Status Report Read MoreFundamentals of Hrm263904 Words   |  1056 PagesChemical DuPont Ebay Federal Express Ferrari Ford Motor Company Four Seasons Resorts General Electric General Motors Hewlett-Packard Honolulu Police Department IBM John Deere Johnson Johnson K-mart Levi-Strauss Mars Company McDonald’s Motorola Nabisco Nike Oracle Otis Elevator Principal Financial Group Priority Staffing Proctor Gamble Remington San Diego Zoological Society Sears Siemens Southwest Airlines Starbucks Sun Microsystems Target The Home Depot Transportation Safety Administration TropicanaRead MoreDeveloping Management Skills404131 Words   |  1617 Pagesresearch has not yet been published. As you can tell by the widely differing deï ¬ nitions associated with the three major assessment instruments described above, the concept of emotional intelligence has been defined as embracing almost everything. A scan of the scientific and popular writing on emotional intelligence confirms this conclusion—almost everything and anything is defined as an aspect of emotional intelligence. Our colleagues Richard Boyatzis and Daniel Goleman, for example—two of the chief

Lord Of The Flies By William Golding - 1266 Words

Lord of the Flies When wisdom is lost, civilization crumbles and savagery rises. William Golding makes this statement apparent through the character of Piggy in Lord of the Fies. The main idea of the book is fixated on a group of young boys struggling to survive after a plane crash on a deserted island. They must put their independent thinking and logic to the ultimate test, without a proper head of authority to show them right from wrong. Golding portrays Piggy as wisdom and the voice of reason. Once the voice of reason is gone, civilizations ceases to exist. On arrival of the island, Piggy is identified as the wisdom archetype right off the bat. Piggy wears glasses, and this is a stereotype of an intellectual being. He meets Ralph and†¦show more content†¦The boys on the island usually give him grief for his name, calling him â€Å"Piggy† when he specifically asked not to be called that. â€Å"Better that than fatty† Ralph comments, as if he thinks his feelings are unimportant, and it wasn’t a big deal. But this act of mockery has wounded Piggy psychologically. He didn’t like being called that back in school, and he especially doesn’t like it now. When the conch comes into play, it is respected that he who holds the conch has the right to speak. This rule seemingly does not apply to Piggy. He is often cut off by Jack, as if he wasn’t good enough to hold the crowd’s attention. He was pushed aside. â€Å"†I’ve got the conch.† Jack turned fiercely. â€Å"You shut up† Piggy wilted.† Piggy, in essence, â€Å"wisdom†, is being silenced. Piggy is intimidated by Jack’s presence, and starts to fade away or cease to speak. â€Å"Piggy asked no names. He was intimidated by this uniformed superiority and the offhand authority in Merridew’s voice. He shrank to the other side of Ralph and busied himself with his glasses.† With Piggy starting to leave, this shows that wisdom is following him. â€Å"I thought they wanted the conch†...â€Å"They didn’t take the conch.† â€Å"I know. They didn’t come for the conch. They came for something else. Ralph – what am I going to do?† Far off along the bowstav of the beach, three figures trotted toward the castle rock... The chief led them, trotting steadily, exulting in his achievement. He was a chief now in truth; and he madeShow MoreRelatedLord Of The Flies By William Golding869 Words   |  4 PagesLord of the Flies Psychology Sometimes people wear fake personas like a cloak over their shoulders, used to hide what is really underneath. This harsh reality is witnessed in William Golding’s classic Lord of the Flies, a novel that is famous for not only its sickening plot, but also for the emotional breakdowns all of its characters experience. These issues are akin to those shown in certain real-world psychological experiments. A summary of Golding’s Lord of the Flies, combined with the evidenceRead MoreThe Lord Of The Flies By William Golding1347 Words   |  6 Pages The theme of The Lord of the Flies, by William Golding, is the reason society is flawed is because people are flawed. Although Piggy is knowledgeable, he has many flaws including his laziness and physical inabilities. Ralph is an authority seeker. He sets rules and laws, yet does little to enforce them. Ralph wants to be the ruler, without doing the work to enforce his laws. Jack is persistent. He is rude, harsh and violent in or der to get what he wants. He wants to be supreme. Piggy’s flaws areRead MoreLord Of The Flies By William Golding1123 Words   |  5 PagesIn the novel Lord of The Flies by William Golding, the characters Ralph, Piggy, and Jack represent important World War II leaders Franklin Roosevelt, Adolf Hitler, and Winston Churchill. Golding, who had served in World War II, was well aware of the savagery created, and used it to base his book on. Ralph represents Franklin Roosevelt , Jack represents Adolf Hitler, and Piggy represents Winston Churchill. Ralph being of the novel’s main protagonist is important in the outcome of the story becauseRead MoreThe Lord Of The Flies By William Golding1065 Words   |  5 PagesThe Lord of the Flies Essay The Lord of the Flies written by William Golding and published on September 17, 1954 is a story told about a group of stranded boys and their fight for survival against the wilderness and themselves. In this story many signs of symbolism are used by Golding to point out certain aspects of society that Golding thought strongly of. This story on first read may just seem to be a survival- esque piece of literature but, on a deeper look one can find Golding’s true motiveRead MoreLord of The Flies by William Golding619 Words   |  2 PagesGovernments are no different; they fight for power just like the rest of us do. They just do it on a much bigger scale. Qualities from Oligarchy, Totalitarianism, Democracy, Dictatorship, and Anarchy governments are used in several parts of Lord of The Flies that represent different characters and different situations. An Oligarchy is a small group of people having control of a country or organization. A Totalitarianism government is a form of government that permits no individual freedom and thatRead MoreThe Lord of the Flies by William Golding1306 Words   |  5 PagesIn The Lord of the Flies, William Golding creates a microcosm that appears to be a utopia after he discharged from the British Royal Navy following World War II. After an emergency landing, Golding places a diverse group of boys on the island that soon turns out to be anything but utopia. The island the boys are on turns out to be an allegorical dystopia with inadequate conditions (Bryfonski 22). The boys reject all lessons they learned from their prior British society, and they turn towards theirRead MoreLord of the Flies by William Golding932 Words   |  4 Pagesdiscussing two particular themes from a novel called Lord of the Flies by William Golding. Lord of the Flies was written in 1954 after World War II. Ruler of the Flies is a purposeful anecdote about something that many readers can’t really describe. Individuals cant choose precisely what. Its either about the inalienable underhanded of man, or mental battle, or religion, or personal inclination, or the creators emotions on war; however William Golding was in the Navy throughout World War II, or perhapsRead MoreLord Of The Flies By William Golding1383 Words   |  6 PagesAccording to Lord of the Flies is still a Blueprint for Savagery by Eleanor Learmonth and Jenny Tabakoff, the words â€Å"I’m afraid. Of us† first appeared in Golding’s novel 60 years ago. Lord of the Flies by William Golding follows a group of schoolboys trapped on an island after a plane crash during a world war. At the beginning, they celebrate as the y have total autonomy as there are no adults around. They attempt to establish a civilization but when order collapses, they go on a journey from civilizationRead MoreLord Of The Flies By William Golding Essay1475 Words   |  6 Pages Outline Introduction Short intro for Lord of the Flies Short intro on Gangs The bullying and group mentality demonstrated in gangs has resemblances to the characters in Lord of the Flies. II. Bullying/Group mentality Gangs Drugs/Loyalty B. Lord of the flies Jack kills the pig/Jack and Ralph fight III. Effects B. Lord of the flies Jack killing the pig aftermath Violence IV. Conclusion Gangs are considered a group of people that have a common link togetherRead MoreLord Of The Flies By William Golding962 Words   |  4 PagesBischof Language Arts 10 11 December, 2015 In William Golding s Lord of the Flies, Golding uses the theme of human nature to show how easily society can collapse, and how self-destructive human nature is. Throughout the story Golding conveys a theme of how obscured and horrible human nature can lead us to be. Many different parts of human nature can all lead to the destruction of society. A few of the concepts of basic human nature that Golding included in the book are destruction, and panic

The Value and Use of Social Media Free Essays

Knowledge is lifeblood and important tool in communication. Today, advanced social media has greatly changed the manner in which people share content, interact and collaborate. Currently, media has created a positive impact in the livelihood of many people and has become more valuable platform used for facilitating and sharing of knowledge. We will write a custom essay sample on The Value and Use of Social Media or any similar topic only for you Order Now It has also enhanced and hastens the speed of communication, not only at personal level, but also at organizational level. The transfer of knowledge involves both receiving and disseminating information between two or more individuals (Ellison, Gibbs and Weber 2015). Moreover, when people meet and interact, a lot of knowledge is gained and shared, hence making the awareness among the parties involved (Hislop, Bosua and Helms 2018). In most cases, many organizations try as much as possible to ensure that that the information is kept safe for future references. This is realized through recording, scripting, also creating tools in order to access the stored knowledge. Ellison, Gibbs and Weber 2015 and Hislop, Bosua and Helms 2018 analyze that the trend has therefore attracted momentous attention from the professional and all fields of academic. In this dictum, the paper aims at providing a clear and elaborate understanding in the way in which current technology has taken part in information and knowledge transmission. It also looks at the manner in which the information is collected, analyzed and disseminated to various channels. Various academic journals, books are used in order to give explanations about the same. Role of social media in promoting knowledge sharing and transfer According to Ngai et al. (2015), knowledge sharing is considered vitally important for the success of disaster management initiatives. Within or during the process of disaster management, many users of social media have used the platform for sharing whatever they have in order to help the public (Soto-Acosta, Popa and Palacios-Marquà ©s 2017). Through social media, the information goes viral within the shortest time possible and most people and made knowledgeable within the shortest period of time possible. Both fields of social media and knowledge sharing are very intricate, since they enlighten the community. (Leonardi (2017) is also specific that social media help in empowering individuals and public in order to take part in various activities that are involved in knowledge sharing. According to the studies conducted by Leonardi (2017), companies that use social media have gotten a lot of benefits as opposed to those that do not use the media. For example, the companies that use media has better and are fast in accessing knowledge. They have lower cost in doing production, and attain high revenues. Such companies are more innovative to access products and services. This is because many people have vast knowledge about them, and therefore accessing them becomes easier. Moreover, the employees herein are well informed and the every information is shared within the stipulated time. In fact, the messages become content, which ideally reduces the time spent by employees while searching the company’s information. Nonetheless, social media provide new avenues that help in managing knowledge. Knowledge is managed both at personal and organizational levels. This is achieved through social-collaboration and any networking opportunities that the company may provide for the workers. When personal knowledge is well synergized, it helps in fostering on a lot of creativity and innovation. When the communication is well used, it actually leads to companies’ competitiveness. When there is healthy competition within the company, the output is also estimated to be high. The platforms provide new opportunities for organizations to benefit from the human resources. It also generate valuable knowledge that resides in the organization, which, potentially, can enhance work routines, business practices and knowledge sharing.However, engaging employees in order to adopt and use these platforms on regular occasion seem to a challenge most of the companies face, hence finding it difficult to adopt it. Social media is an effective tool used in order to bring back power to people and employees. In most cases, companies need a lot of understanding of their employees. It needs to know much concerning their needs and their motivational skills. This makes the employees to build intrinsic urge of working hard in order to realize the set objectives. To a greater extent, this reality challenges the existing business models that are used in most of the companies simply because the implementation plan for the use of social media is ideally accepted by almost all the employees. Because of this reason, it is very crucial to point on the employees and gets to understand their innermost need in order for the management to facilitate the best kind of motivation to offer to the workers. The use of social media in promoting the employees and rewarding them enables them to work enthusiastically and determined to hit the set objectives within the shortest time possible. Social media has no longer been a negligible phenomenon. Tools like face book, you tube have greatly taken the world in a storm. They have made communication be as fast as possible. Anything happening within a working organization goes viral within the shortest time possible. Most of the companies today do their advertisement through media. Marketing of the products is done online. Through this channel, most clients are met and a lot of interaction is made. It is through social media that the problems affecting the clients are attended to hence enabling them get instant solutions. Today, organizations have great and urgent need of not only focusing on innovation of the new products introduced into the market, but also paying attention to effective knowledge that is shared. In fact, the potential advantage of embracing and implementation social media is very pivotal and should be taken into account for any business to be properly managed. Conclusion The use of social media in the life today has become part of life. In order for every business to grow and stabilize, the use of social media is very instrumental. At work places, social media play a very pivotal part in ensuring that the employees have good relationship with the employers. In fact, motivating workers through media act as an intrinsic factor for them to work hard. Social media has greatly enhanced communication among the working staffs. There is clear channel of communication between the employees themselves and the employer. Also, through media, the information is dispersed faster and clearly without any hindrance. It reduced the time and increases the rate of trust among the workmates. Also, social media help in solving some of the problems which could occur in the future. It helps creating a clear channel of communication, and the employees are made aware of whom to respond to in case of anything. For this reason, it is inherent to say that social media is a very essential tool in knowledge acquisition and should not only be used in offices, but also at homes. The world today informed, and through the use of media, information is spread and reverted within the shortest time possible. ? How to cite The Value and Use of Social Media, Papers